Category: Copywriting clues

Combating Writer’s Block

All writers will be familiar with writer’s block – it’s the total inability to write about a subject in an interesting and coherent manner. For those of you who run, it’s like the wall or…

Web Copywriting And The Internet

The internet is undoubtedly an essential tool for many industries. More and more people of all generations are using the internet to research, buy things and to look for and compare services. This is why…

Freelance Copywriters

Copywriting is literally the process of writing copy (words) for the purpose of marketing and advertising a person, business, opinion or idea. Businesses or organisations require a range of written materials and platforms. For example; web…

Five Essential Copywriting Cs

Whatever medium you are copywriting for, you need to make sure you get the maximum impact from your words. Ask yourself questions like why am I writing this? Who is my target audience? What am I…